This paper presents a study of $WW\gamma$ and $WZ\gamma$ triboson production using events from proton--proton collisions at a centre-of-mass energy of $\sqrt{s} = 8$ TeV recorded with the ATLAS detector at the LHC and corresponding to an integrated luminosity of 20.2 fb$^{-1}$. The $WW\gamma$ production cross-section is determined using a final state containing an electron, a muon, a photon, and neutrinos ($e\nu\mu\nu\gamma$). Upper limits on the production cross-section of the $e\nu\mu\nu\gamma$ final state and the $WW\gamma$ and $WZ\gamma$ final states containing an electron or a muon, two jets, a photon, and a neutrino ($e\nu jj\gamma$ or $\mu\nu jj\gamma$) are also derived. The results are compared to the cross-sections predicted by the Standard Model at next-to-leading order in the strong-coupling constant. In addition, upper limits on the production cross-sections are derived in a fiducial region optimised for a search for new physics beyond the Standard Model. The results are interpreted in the context of anomalous quartic gauge couplings using an effective field theory. Confidence intervals at 95% confidence level are derived for the 14 coupling coefficients to which $WW\gamma$ and $WZ\gamma$ production are sensitive.
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