Measurements of the inclusive J/$\psi$ yield as a function of charged-particle pseudorapidity density ${\rm d}N_{\rm ch}/\rm{d}\eta$ in pp collisions at $\sqrt{s}$ = 13 TeV with ALICE at the LHC are reported. The J/$\psi$ meson yield is measured at midrapidity ($|y|<0.9$) in the dielectron channel, for events selected based on the charged-particle multiplicity at midrapidity ($|\eta|<1$) and at forward rapidity ($-3.7<\eta<-1.7$ and $2.8<\eta<5.1$); both observables are normalized to their corresponding averages in minimum bias events. The increase of the normalized J/$\psi$ yield with normalized ${\rm d}N_{\rm ch}/\rm{d}\eta$ is significantly stronger than linear and dependent on the transverse momentum. The data are compared to theoretical predictions, which describe the observed trends well, albeit not always quantitatively.
$N_{J/psi}/<N_{J/\psi}> / N_{ch}/<N_{ch}>$, $|y^{J/\psi}|<0.9$, $p_{T}^{J/\psi}$ integrated, event selection SPD
$N_{J/psi}/<N_{J/\psi}> / N_{ch}/<N_{ch}>$, $|y^{J/\psi}|<0.9$, $p_{T}^{J/\psi}$ integrated, event selection V0
$N_{J/psi}/<N_{J/\psi}> / N_{ch}/<N_{ch}>$, $|y^{J/\psi}|<0.9$, $p_{T}^{J/\psi}$ 0-4 and 4-8 GeV/c, event selection SPD